News 
In 2009, Eurostar will launch tickets on mobile phones!
Novedia has assisted Eurostar in this promising innovation by mobilizing skills throughout the group.
A first phase of strategic and marketing consulting led to the definition of the project's functional scope and the customer experience related to this new practice.
Then, our technical teams took over to implement the m-ticketing device by using our mobile platform and our 2D expertise.
The m-ticket is sent from the Eurostar e-commerce website to the passenger's mobile terminal using the most adapted solution (SMS, MMS, e-mail).
The m-ticket comes in the form of a 2D code and is displayed on the mobile phone's screen. It is then scanned in the railway station before the passenger boards the Eurostar train.
Our collaboration ensures a controlled time to market, an optimal customer experience, comprehensive coverage and regularly updated terminals.